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Step-by-Step Guide to Transition from Insurance to Cash Pay

Build a Private Practice That Reflects Your Values and Worth

Ready to leave insurance panels behind and step into a more sustainable, aligned private practice? This free guide walks you through every step of transitioning to a cash-pay model with confidence.

I created this resource for therapists who want to reduce burnout, reclaim their time, and get paid fairly for the work they love. Whether you're just starting to question the system or already planning your exit—this guide will help you do it with clarity and intention.

Inside, you’ll learn how to:

✅ End insurance contracts ethically and legally
✅ Communicate your transition to clients with confidence and compassion
✅ Set your rates, plan your marketing, and attract ideal cash-pay clients
✅ Create a practice that honors your expertise and supports your well-being

You deserve a private practice that reflects the care you give others. Let’s build it—step by step.

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hey there, i'm Kelley Stevens, LMFT

Your Private Practice Mentor

Before I transitioned away from insurance, I kept wondering if it was even possible to run a private practice without feeling drained, underpaid, or stuck in someone else’s system. The truth? You don’t need to overhaul your whole life overnight—you just need a step-by-step path that supports your values and goals.

That’s why I created this guide.

This free resource walks you through how to ethically terminate insurance contracts, set sustainable fees, communicate changes with confidence, and start attracting the right cash-pay clients—without burning out or second-guessing yourself every step of the way.

You don’t have to figure this out alone. Let this guide be your first empowering step toward a practice that works for you.